Change Over the Years
In the summer of 2009 I had just graduated high school and was starting my freshman year at Savannah College of Art and Design to pursue a BFA (Bachelor of Fine Arts) in photography. It was my sweet mom who was the one who really helped me find my love for photography. As an angsty teenager my mom found involving me with her local photography group was a beneficial way for us to grow closer and give me something to do. But as I left home to pursue my degree I was still uncertain what was my "niche." Was I a landscape photographer? Was I fashion photographer? Was I a fine art photographer? I just wasn't certain.
Shortly after arriving in Savannah it was my college pastor and his wife who asked me to take their family photos and I can easily say it was that moment that "Sarah Mesa Photography" was born. I loved working with families and producing a product that these families would be able to hold onto forever. My college pastor's wife was kind enough to spread my name around and it wasn't long after that business really started to grow. For two years I was given so many opportunities to grow as a photographer and I cherish those memories and experiences that I had. They are truly what made me the photographer that I am today.
As business contintued to grow I recognized the importance of branding my business and so I asked my sweet friend and fellow SCAD graduate, Heather Rogers, to create a logo for me. She came back to me with this terrific illustration of three hearts creating a bird. I loved it!
Now, if you have been following Sarah Mesa Photography since the beginning then you'll know that this logo has gone through many many changes! In the same way that my photography changed and developed over the years, so has the logo. It has undergone many revisions and edits to reflect my new branding.
So now we are here in 2015. I'm married, I'm living in a new city, and I'm six years older—my branding has changed again. I have thought long and hard about what my brand means to me and what I want to convey to you and I am convinced I have finally found "me," something that reflects my true style—classic, bright, and fun!
So friends, thank you for sticking with me. Thank you for helping me discover who I am as a photographer and showing me over and over again why I love my job as much as I do.